The thing about being a billionaire real estate mogul (real or perceptual) is that there really aren’t any consequences to pissing people off. There are no consequences when you antagonize the media; there are no consequences when you join the WWE and shear someone’s hair off; there are no consequences to a walk-on role in porn. In the end, it’s just one guy signing a deal with another guy. Over and over again. The media and the public play absolutely no role.

Presidents don’t have such luxuries. Presidents make decisions every day, all of which have consequences. Sometimes for the entire world. Presidents need to communicate with their constituents and they need a robust media – even one that thinks of them as an asshole – to do it. Perhaps most critically, presidents have already entered a contract with a population that turns on their perception of you. That perception can turn on a dime, and it’ll never come back.

I’m not foolish enough to believe a 70 year old man who hasn’t figured these things out yet, ever will. In fact, I fully expect this presidency will be an exercise in head-bashing stupidity. More lawsuits, more insults and more sneering on Twitter. More affronts to our civil liberties, our culture and our values. More cogs in the Federal machine on lock-down while they await the coming Tangerine Rapture.

But I hope the rest of us know what we’re heading into, for the next four years. No more excuses about “pivots” or aides who will reign him in. What we have seen for the last week is what we can expect from here on out. You ready?